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ManyChat Pricing: Plans, Contact Limits, Cost Calculator

ManyChat pricing starts with a free plan for 25 active contacts, then rises with the number of contacts you message: Essential $17/mo for 250, Pro $39/mo for 2,500, Business $99/mo for 7,500, Advanced $199/mo for 25,000, billed monthly, as published on 2026-08-22. Socioverse's free plan has no contact or DM cap, and its paid plans start at $21.99/mo.

ManyChat plans and contact limits (read 2026-08-22)

Why ManyChat bills by contacts

ManyChat charges by how many people are in your account, not per message, and every commenter who receives a comment-to-DM becomes a contact. One reel that takes off can move an account up a plan. Socioverse's free plan has no contact cap and no DM cap. ManyChat remains the better choice for WhatsApp, Messenger and SMS, which Socioverse does not cover.

Frequently Asked Questions

How much does ManyChat cost per month?
ManyChat's paid plans ran from $17 a month (Essential, 250 contacts) to $199 a month (Advanced, 25,000 contacts) billed monthly, when we read its pricing page on 2026-08-22. Billing annually lowers each paid plan. The price is set by how many contacts you have, not by how many messages you send.
Is ManyChat free?
ManyChat has a free plan, capped at 25 active contacts. One reel with a comment keyword can pass that in an afternoon, after which you need a paid plan. Socioverse's free plan has no contact cap and no DM cap; free DMs carry a short "Sent with Socioverse" line, which paid plans remove.
What counts as a contact on ManyChat?
ManyChat counts the people in your account who have interacted with your automations, and its plans are priced by that number. Every commenter who receives a comment-to-DM becomes one, which is why a single post that travels can move you up a pricing tier.
Is there a cheaper ManyChat alternative for Instagram?
For Instagram only, yes. Socioverse runs comment-to-DM, story-reply and keyword DM automations free with no contact or DM cap, on the official Meta API. Its first paid plan, $21.99/mo, adds Smart Follow Gate and removes the branding line. ManyChat is still the better choice if you also need WhatsApp, Messenger or SMS, or its larger template library.

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